Product Webpage - Awesome Automation

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Products: Awesome Automation
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Product Name Category Description (140)
Awesome Automation Marketing Automation Platform A powerful but simple Marketing Automation Platform that enables you to easily create, execute and analyze email marketing campaigns.

Headers: Benefit Names
Below each: Description (140)
Below description: Bullet point of the Features that provide those Benefits (Top 3 by priority)

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Benefit Name Description (140)
Easy to use This product has been designed with ease of use as a primary driver.
Increases Efficiency Through extensive features and capabilities, HubForce products significantly increase the efficiency of their users.
Increases Leads By automating significant parts of the demand generation process, CRM Center enables its users to increase leads in a meaningful way.
Better Customer Relationships Communicating in meaningful ways with your customers helps improve your overall relationship.
Improved Ability to Cross-Sell By enabling your sales and marketing departments with automated tools, you'll be able to increase cross-sell and up-sell opportunities.
Increased Team Collaboration By enabling all members to work on the same data with full visibility and tracking, teams collaborate more and get better results.
Increased Revenue and Profitability Through powerful features and capabilities, CRM Center and Awesome Automation help you achieve greater revenue and profitability.
Cost Savings By eliminating lots of manual, time consuming tasks, HubForce products help you save money.
Improved Customer Retention Better data-enabled communications gives customers a better experience so you retain their business.
Feature Name Description Priority
Dashboards Users can view statistics in a highly visual, engaging perspective using customized reports and dashboards. 1
Role-based Views Control what different users see within your CRM 3
Landing Pages Utilize landing page builder services independently or within their CMS. 3
Social Marketing The marketing automation platform you select should either have built-in social media marketing and management tools or seamlessly integrate with one of the MANY social media marketing tools out there. 3
Feature Name Description Priority
Reporting Users can view statistics in a highly visual, engaging perspective using customized reports and dashboards. 2
Lead Nurturing Being able to nurture leads based on a variety of attributes (behavior, demographics, buying stage) is a perfect compliment to lead generation programs and is high priority amongst marketing departments and sales teams. 1
CRM Integration Feed data to your CRM from your marketing automation and vice versa. Your marketing efficiency will never be the same. 2
Campaign Management At the core of marketing automation are various marketing campaigns, perpetual or limited time. 1
Lead Management Lead management is another fundamental feature of marketing automation software. Being able to move leads through the entire marketing funnel, all while passing this information to and from your CRM, is a huge task and should be handled effectively by your MAP. 1
Landing Pages Utilize landing page builder services independently or within their CMS. 3
Email Marketing When you are selecting marketing automation, you are likely upgrading from your current and more traditional email marketing platform. Make sure your new MAP has a majority (if not all) of the functionality you use regularly in your existing e-mail marketing platform. 1
Social Marketing The marketing automation platform you select should either have built-in social media marketing and management tools or seamlessly integrate with one of the MANY social media marketing tools out there. 3
Lead Scoring Lead scoring is often a sought after but challenging functionality to master in marketing automation. Nonetheless, lead scoring should come out of the box of any good marketing automation platform as it can make a huge difference to your lead management process when set-up correctly. 1
Sales Intelligence Make sure your marketing automation tools can provide sales intelligence and insights in real-time so that your sales staff can take the necessary actions to move their prospective customers forward. 2
Visitor Tracking Identify companies by IP, then further identify individuals' activities on your site and segment your database upon those tracked activities 2
Analytics Obviously your marketing automation platform needs quality reporting and analytics. 2
Google AdWords Visibility Integration with AdWords is very useful for better calculating ROI on your PPC spend. If AdWords is core to your marketing efforts, pick a platform that has a decent integration with it. 3
Mobile Devices Having a marketing automation platform that is available via mobile devices is a huge plus in today'smodern, mobile world. 3
Availability & Scalability Check on the uptime averages and SLAs to get a benchmark across the platforms you are considering. 3
Content Management Integrations Aside from CRM being the most common integration, many marketing automation platforms have a large ecosystem of integrations including content management systems, social, webinar, content marketing software, advertising platforms, chat, help desk and more. 3
Advertising Platform Integrations Aside from CRM being the most common integration, many marketing automation platforms have a large ecosystem of integrations including content management systems, social, webinar, content marketing software, advertising platforms, chat, help desk and more. 3
Webinar Platform Integrations Aside from CRM being the most common integration, many marketing automation platforms have a large ecosystem of integrations including content management systems, social, webinar, content marketing software, advertising platforms, chat, help desk and more. 3
Feature Name Description Priority
Chat Support You should expect user support across all channels including phone, email, chat, support forums and more. 3
Feature Name Description Priority
Reporting Users can view statistics in a highly visual, engaging perspective using customized reports and dashboards. 2
CRM Integration Feed data to your CRM from your marketing automation and vice versa. Your marketing efficiency will never be the same. 2
Availability & Scalability Check on the uptime averages and SLAs to get a benchmark across the platforms you are considering. 3
Content Management Integrations Aside from CRM being the most common integration, many marketing automation platforms have a large ecosystem of integrations including content management systems, social, webinar, content marketing software, advertising platforms, chat, help desk and more. 3
Feature Name Description Priority
Sales Intelligence Make sure your marketing automation tools can provide sales intelligence and insights in real-time so that your sales staff can take the necessary actions to move their prospective customers forward. 2
Chat Support You should expect user support across all channels including phone, email, chat, support forums and more. 3
Feature Name Description Priority
Reporting Users can view statistics in a highly visual, engaging perspective using customized reports and dashboards. 2
Lead Nurturing Being able to nurture leads based on a variety of attributes (behavior, demographics, buying stage) is a perfect compliment to lead generation programs and is high priority amongst marketing departments and sales teams. 1
Campaign Management At the core of marketing automation are various marketing campaigns, perpetual or limited time. 1
Analytics Obviously your marketing automation platform needs quality reporting and analytics. 2
Advertising Platform Integrations Aside from CRM being the most common integration, many marketing automation platforms have a large ecosystem of integrations including content management systems, social, webinar, content marketing software, advertising platforms, chat, help desk and more. 3
Feature Name Description Priority
Email Marketing When you are selecting marketing automation, you are likely upgrading from your current and more traditional email marketing platform. Make sure your new MAP has a majority (if not all) of the functionality you use regularly in your existing e-mail marketing platform. 1
Analytics Obviously your marketing automation platform needs quality reporting and analytics. 2
Chat Integrations Aside from CRM being the most common integration, many marketing automation platforms have a large ecosystem of integrations including content management systems, social, webinar, content marketing software, advertising platforms, chat, help desk and more. 3
Feature Name Description Priority
Lead Nurturing Being able to nurture leads based on a variety of attributes (behavior, demographics, buying stage) is a perfect compliment to lead generation programs and is high priority amongst marketing departments and sales teams. 1
Campaign Management At the core of marketing automation are various marketing campaigns, perpetual or limited time. 1
Email Marketing When you are selecting marketing automation, you are likely upgrading from your current and more traditional email marketing platform. Make sure your new MAP has a majority (if not all) of the functionality you use regularly in your existing e-mail marketing platform. 1
Feature Name Description Priority
Reporting Users can view statistics in a highly visual, engaging perspective using customized reports and dashboards. 2
Dashboards Users can view statistics in a highly visual, engaging perspective using customized reports and dashboards. 1
Sales Intelligence Make sure your marketing automation tools can provide sales intelligence and insights in real-time so that your sales staff can take the necessary actions to move their prospective customers forward. 2
Chat Support You should expect user support across all channels including phone, email, chat, support forums and more. 3

Rotating section of customer testimonials w/ logos

Customer Name Testimonial Quote Author
Beebembob Corp. "Best solution for targeting specific accounts that I've ever seen!" Mike Makinson - VP Sales
DotCom.com "The guys at Hubforce were great to work with. Not only did they hook us up with an amazing Account Based Marketing solution, but they gave us an integrated CRM that enabled us to be more efficient and effective in dealing with both prospects and customers." Kuhl Mahn - VP Growth
BiggaBank Hubforce helped make us 10x more efficient. Their combination of tool and services offerings helped us transform our business into a world-class organization. Charlie Munbucks, VP Sales
AccuFactor HubForce made it really easy for us to segment our CRM and target specific leads for ABM campaigns. Stacy Smith